The brief
Get the neighbourhood through the door of a second shop in its first week.
+212%walk-ins
What happened
One day of filming, three short videos. The queue video became their most watched post and weekend walk-ins tripled.
What I made
all filmed by me- 1 day of filming
- 3 short videos
- 6 stories on opening day
“The queue video is still the first thing people mention at the counter.”
@lena.goldhour